Head Strategy
Unik NationCrafting narratives and immersive experiences that build brands and communities.
Brand strategist · Facilitator · Community builder
“The strongest brands don't chase attention. They create a reason to deserve it.”Start a conversation ↗
Arundhati Sen is a brand strategist, facilitator and communications leader with two decades of experience across banking, education, aviation, media, smart technology, entrepreneurship and business communities in the UAE.
Her work sits at the intersection of structured thinking and active participation. Whether shaping a brand, facilitating a room or building a community, her approach is consistent: listen deeply, make complexity visible and create the conditions for people to move forward together.
From a bank-wide identity transformation to education, aviation, technology and creative workshops.
Crafting narratives and immersive experiences that build brands and communities.
Built relationships across real estate, interiors and smart automation.
Created hands-on workshop experiences combining making and learning.
Led operations, new-market development and student-value initiatives.
Managed identity, digital activity, PR, events and communications.
Led communications, events, exhibitions, campaigns and activity programmes.
Supported a major identity transformation and managed internal communications and CSR.
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